A Website Project of MK154 to Test SEO

We are using this web page to research web analytics and SEO



About Sprott Shaw College

Teaching MK154 class about SEO people who does not know that learn how to reacquaint students can do study self from this website. This website will show how to develop knowledge about marketing class, so students can look at the website. Sprott show college is also teaching that SEO and MK154 including classes. MK154 class about social media marketing therefore people can learn what SEO is and what MK154 class from Sprott Shaw College is.



About MK154 SEO And Search Engine Analytics

Sprott Shaw’s marketing course, MK154 teaches web analytics and SEO to its business students. Using web analytics involves combining many types of data from visitors like cookies, eye-tracking studies, page tagging, and sales data to name a few. After gathering this information, the data is analyzed to find out how visitors act while on a website. These web analytics show things like unique visitors, repeat visitors, page views, click- stream analysis, and conversion rates for e-commerce sites. The skills learned during MK154 can help a company better understand the website’s performance so that changes can be made to improve their websites.


About SEO

Search engine optimization is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. Sprott Shaw College offers MK154 which is a marketing course focusing on the use of web analytics which is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage.